Unilever CMO Simon Clift to leave
Unilever chief marketing officer Simon Clift is to leave the consumer goods company within the next few months.
09 February 2010 15:45 |HMV to launch Valentine’s themed marketing push
HMV is launching a Valentine’s themed marketing campaign that will highlight gift recommendations for music, film and games titles and will see a...
09 February 2010 16:15 |Banner Ad
Analysis
A-list stars give brand campaigns the x-factor
A study into the effect of Cheryl Cole's endorsement of L'Oréal products appears to demonstrate that brands in need of a sales boostmust reach for...
04 February 2010 |
Mobilise the people to shape your brand
The ability of personal recommendation online to sway purchasing decisions is well known, but some major brands are taking the concept of consumer...
04 February 2010 |
Features
Profile - David Gaskarth
Intriguingly, graphic designer and illustrator David Gaskarth does not really practise what he preaches. His mantra is visual clarity, his idols such...
04 February 2010 |
World of shopping
Designers from different corners of the globe see similar challenges in retail design. Anna Richardson speaks to some of them about the creativity...
04 February 2010 |
Transforming the trailer
Digital media have reshaped the face of film promotion by enabling earlier audience-building activities across multiple platforms
28 January 2010 |
Back in the race
After a year of rising red-button viewing figures, will the BBC's enthusiasm for using interactive TV technology within IPTV services persuade other...
28 January 2010 |
and finally...
A judge from Italy caused panic in the courtroom when he coughed a few times then joked that he had just returned from a trip to Mexico. More than 30 attorneys in Rome adjourned their cases and boycotted the court fearing that he wasn't joking and could infact be infected with Swine Flu. Following the backlash the judge is now in quarantine.Special Items
Breaking News
Debenhams marketing director to join Arcadia
Debenhams marketing director Alison Jones is to... 14:15 |
Referees body seeks lead sponsor
Football refereeing body Professional Games Match... 15:45 |
Warburtons to launch £10m ad campaign
Warburtons is to invest more than £10m into a new... 15:15 |
- Government confirms legislation to allow product placement
- Organix appoint TMW to handle below-the-line activity
- Trinity Mirror to acquire GMG Regional Media’s newspapers
- New whisky website showcases illustrators
- Inventive & Co stitches together Paul Smith Jeans website
- UK advertising recession predicted to end
- HTC appoints ex-Polaroid marketer to EMEA role
- Unilever reappoints Mindshare to European media business
