DIY retailer B&Q is reviewing its advertising agency requirements and has also appointed Rapier to work on a strategic project.
08 January 2009 10:30 |Ogilvy & Mather Worldwide has appointed Gerry Human as executive creative director – Unilever Worldwide with special focus on the Dove brand.
08 January 2009 11:30 |
With the New Year under way the marketing world is now scrutinising which media trends of recent vintage can best help deliver responsive audiences...
07 January 2009 |Aviva already has a strong brand presence globally but has some way to go before it is perceived positively in the UK, according to YouGov’s...
05 January 2009 |When the chief executive of Asda, the UK's most senior advertising boss and four religious leaders concur that the curtain has fallen on the age of...
18 December 2008 |As the recession starts to bite, marketing budgets look set to be slashed even further, and retailers' attempts to lure shoppers seem futile. While...
18 December 2008 |With headlines playing up the downturn, it would be easy to forget the bright spots of the past 12 months and ignore any signs of recovery. At the...
18 December 2008 |From her time at MSN, CondéNet's Amanda Anthony is well aware that online investment during a downturn can reap rewards. She explains why the...
18 December 2008 |Coronation Street and Emmerdale will be available... 11:30 |
JWT has promoted Tom Vick (pictured), the group... 09:45 |
Sainsbury's has posted its "best ever Christmas... 10:15 |
Is Beckham Pepsi split the start of a trend?
As 2008 came to an end, news slipped out that Pepsi had parted company with clothes horse, global celebrity and sometime footballer David Beckham after a mutually fruitful 10 years.