No Xmas advertising for Next
Clothing retailer Next has decided against launching a Christmas TV campaign this year. The move comes after the retailer's chief executive, Simon Wolfson, recently predicted that sales will slide further in the new year.
21 November 2008 14:00 |BBC Trust rejects plans to add video to local network sites
The BBC Trust has rejected BBC's proposal to add video to its network of Local sites.
21 November 2008 11:15 |Banner Ad
Analysis
Can asos.com maintain its ascent?
Asos.com is a brand that impresses two key modern tribes - women under 34 and City analysts. The former because they make up the target market for...
20 November 2008 |
EasyJet brand buzz strong despite boardroom bust up
EasyJet is maintaining its feelgood factor with the public despite the potential boardroom blood-letting that may be precipitated by Stelios...
17 November 2008 |
Features
Tapping into emerging sources
Overseas emerging markets are becoming a valuable target for marketers, and trade shows and conferences can provide insight into the wants and needs...
13 November 2008 |
Screening out the wacky
Conservatism blights the UK broadcast design sector, but is this creative failure down to cutbacks - or too much technology? Emily Pacey reports
13 November 2008 |
Targeted creativity
Act on CO2 Should you invest in creativity or targeting? Clearly one without the other doesn't work, but finding the right combination of the two for...
17 November 2008 |
Where next?
Location-based services have been discussed in the mobile industry for years. But with recent developments, they now look like a real possibility
18 November 2008 |
and finally...
A woman from Denbighshire is giving eBay bidders the chance to remname her. Eileen De Bont has posted 50 different names inlcuding Scunthorpe Travelodge. The highest bidder gets to pick a name from the list and Eileen will then change her name by deed poll. "It's all very silly but i'm deadly serious about changing it," explained Eileen. "I'll even call myself Scunthorpe Travelodge if it's the winning bid, so watch out Paris Hilton." Half the money will go to Children In Need, with the mother-of-two keeping the rest so she can afford to give her own children a nice Christmas.Special Items
Breaking News
Digital UK hunts direct marketing agency
Digital UK, the body tasked with educating the... 10:15 |
Glazer rebrands Association of NHS Charities
Glazer Consulting has rebranded the Association... 12:00 |
FA names World Cup bid team leader
Former Manchester United commercial director Andy... 10:30 |
- LK Bennett develops click-to-buy video ads
- Mothercare’s profit-rise down to international expansion
- Booktrust launches radio campaign
- DMGT undertakes £100m cost-cutting plan
- Broadcasters say channel branding remains crucial
- Ubisoft marketer to return to Electronic Arts
- Warner Brothers appoint Cochrane as VP
- WPP's Sorrell looks to emerging countries for growth
Word Up
Word Up
It’s good to see the art of a colourful and interesting CEO quote is not dead and this week has provided three fine examples I’d like to share in case you missed them.
