Perrier repositions as adult drink
Perrier is repositioning its brand in the UK, with the help of graphic design consultancy Cosanostra Design.
28 August 2008 13:45 |SMG confident about hitting full year targets
SMG, the Scottish TV company, says it will hit its full year targets despite the difficult advertising market. It made the comments as it announced...
28 August 2008 14:30 |Banner Ad
Analysis
Will brand icon reboots flourish in tough times?
Just as Howard looks like being packed away by Halifax after a run of eight years as the bank’s public face, Kwik Fit is resurrecting its team of...
21 August 2008 |
Woolworths needs to refocus to increase brand buzz
Woolworths’ new chief executive, Steve Johnson, has quite a challenge on his hands. With flagging sales, a haemorrhaging share price and questions...
27 August 2008 |
Features
Keeping with tradition
During the late 1980s and 1990s many building societies followed the path to demutualisation. However, it is those companies that are feeling the...
27 August 2008 |
On standby for sell-off
If a Competition Commission proposal to end BAA's near monopoly of airport ownership goes through, marketing money is likely to flood the sector as...
27 August 2008 |
Figure studies
When Lego launched its minifigures 30 years ago they were an instant success, with film tie-ins including Star Wars and Harry Potter ensuring their...
21 August 2008 |
Out of fashion
Are dedicated campaign sites falling out of favour - merely expensive distractions from a brand's main site - or is there still life in them yet?...
21 August 2008 |
and finally...
A Catholic priest is staging a beauty contest for nuns. Father Antonio Rungi, from southern Italy, says he wants to shake of the dowdy image of nuns as "old and sad" looking. This is the first time that a contest of this kind has been staged. Contestants are being invited to send their pictures through on Father Antonio’s website where a selection will be featured for a public vote. The priest is expecting around 1,000 entries and has already begun planning next years event.Sponsored Links
No sponsored links for this page.
Special Items
Breaking News
Project director of Kangaroo departs for Chellomedia
Patrick Ugeux, project director for Kangaroo, has... 12:45 |
Guinness Time launches with £5m campaign
Diageo is launching a £5m campaign to introduce... 11:00 |
Aegis predicts tough second half for 2008
Aegis Group, parent company of Carat and Vizeum,... 10:00 |
Less hype gives Lisa and Johnny pairing time to grow
Less hype gives Lisa and Johnny pairing time to grow
After finding that the so-called “dream team” of Johnny Vaughan and Denise Van Outen failed to revive the flagging fortunes of its breakfast show, Capital 95.8 has turned to a new pairing of Lisa Snowdon and Vaughan to kick-start its fortunes at breakfast time.
