Marketing
TNS recommends acceptance of WPP offer
The board of Taylor Nelson Sofres (TNS) has recommended that shareholders accept WPP’s £1.1 billion takeover offer but has restated its belief that...
06 October 2008 |118 118 appoints VCCP to roster
The Number 118 118 has appointed VCCP to its European roster to help support its growth strategy. The agency will oversee new and "additional work"...
06 October 2008 |Diageo appoints new European marketing chief
Diageo has drafted in its marketing chief from Africa, Matt Barwell, to become the European marketing and innovation director to succeed Andy...
06 October 2008 |O2 marketing director role split
Mobile operator O2 will split the role of marketing director between head...
06 October 2008 |Brine quits Gyro International
Gyro International’s chief executive Gary Brine has quit the agency after...
06 October 2008 |Banner Ad
People
TNS recommends acceptance of WPP offer
The board of Taylor Nelson Sofres (TNS) has recommended that shareholders accept WPP’s £1.1 billion takeover offer but has restated its belief that...
06 October 2008 |Diageo appoints new European marketing chief
Diageo has drafted in its marketing chief from Africa, Matt Barwell, to become the European marketing and innovation director to succeed Andy...
06 October 2008 |Yo! Sushi marketer joins Start Creative
Georgia Hall, Yo! Sushi marketing chief and founder of digital agency Zinc, has joined branding agency Start Creative.
03 October 2008 |
LG appoints former Vodafone marketing chief
LG Electronics has appointed former Vodafone marketing chief Dominic Chambers as European marketing director.
02 October 2008 |
Agencies
TNS recommends acceptance of WPP offer
The board of Taylor Nelson Sofres (TNS) has recommended that shareholders accept WPP’s £1.1 billion takeover offer but has restated its belief that...
06 October 2008 |118 118 appoints VCCP to roster
The Number 118 118 has appointed VCCP to its European roster to help support its growth strategy. The agency will oversee new and "additional work"...
06 October 2008 |Diageo appoints new European marketing chief
Diageo has drafted in its marketing chief from Africa, Matt Barwell, to become the European marketing and innovation director to succeed Andy...
06 October 2008 |VCCP loses £12m Hyundai account
UPDATE: M&C Saatchi has picked up Hyundai's £12m UK advertising business that was previously held by Vallance Carruthers Coleman Priest. after four...
30 September 2008 |
Industry Issues
Marketing officers grow online spend to boost efficiency
Chief marketing officers don't believe online delivers the best transparency compared with channels such as TV and print, according to research.
02 October 2008 |
In need of a fresh twist
Vitamins and supplements company Seven Seas sells many of the best-known products in its market, such as children's multivitamins range Haliborange...
02 October 2008 |
How marketers can double their powers of brand association
It's human nature to want to be associated with certain things and to want those associations to rub off on us and affect how others perceive us. If...
02 October 2008 |
England 2018 seeks marketing and commercial chief
England 2018, the subsidiary company recently set up by the Football Association (FA) to bid to host the FIFA World Cup 2018, is seeking a...
30 September 2008 |
