Recruitment Advertising
To discuss tailored advertising solutions, so that you can find the best candidates in the marketing and creative disciplines, contact us today:
Lauren Cheeseman
Recrutiment Advertising Manager
t: +44 (0)20 7970 6424
Iyla Mcintyre
Recruitment Advertising Manager
e: iyla.macintyre@centaur.co.uk
t: +44 (0)20 7970 4632
Why should you advertise on mad.co.uk?
A GREAT TRACK RECORD!
“mad.co.uk’s strength is its analysis: straight, insightful reporting that looks beyond the headline. It is earnest without being stuffy.” The Independent, 28 November 2005
GROWING TRAFFIC VOLUME
mad.co.uk received 90,000 unique visitors in November 2006 - a 66% year on year!
THE RIGHT AUDIENCE
mad.co.uk attracts a higher percentage of
A LOYAL CUSTOMER BASE
More than 80,000 professionals are registered on mad.co.uk and job hunting is one of their main reasons for visiting the site.
A WIDER REACH THAN YOUR AVERAGE JOB SITE
As well as listing your vacancy on the mad.co.uk job site, our users have the facility to receive job alerts straight to their inbox, taking the leg work out of job hunting and giving you added profile.
GREAT RESPONSIVENESS
Your advert will be viewed by a highly responsive audience - in our recent customer survey, 67% said they had taken direct action as a result of viewing a job advertisement on mad.co.uk.
"We had a great response to the advert we placed on mad.co.uk with really high quality candidates - much better than the candidates we got from other advert sources." Glenn Elliott, Managing Director, N1 Creative Ltd
A PACKAGE TO SUIT YOUR NEEDS - AND YOUR BUDGET
Whether you want to promote your vacancy as a basic listing or get increased visibility as our job of the week, mad.co.uk has an advertising package to suit your needs - call us today for further information.
Introduction
Since 1999, mad.co.uk has delivered business insight to professionals in marketing, media, digital, advertising and design. mad.co.uk operates a successful subscription model by providing subscribers three core services: news and analysis, an archive and a comprehensive jobs service. More than 80,000 subscribers have access to mad.co.uk and the job site is now a free service to candidates, meaning that your advert will now reach more job hunters than ever before.
mad.co.uk attracts a higher percentage of UK visitors working in marketing, advertising, creative and design than any other UK online job service (NORAS 2007) resulting in an increasingly large number of visitors coming to the site. mad.co.uk is visited by 90,044 unique visitors a month generating an impressive 514,813 page impressions (ABCe November 2006). This equates to a 66% increase in the number of unique visitors coming to the site since November 2005.
As well as publishing its own news, exclusive features, analysis and jobs, mad.co.uk holds the contents of the following leading business publications: Marketing Week, Precision Marketing, Brand Strategy, New Media Age (NMA), In-Store, Data Strategy, Design Week, Televisual and Creative Review. As soon as the latest issue of each magazine is published, its content is available on mad.co.uk.
Subscriber Breakdown by Discipline
Disciplines % of subscribers Marketing 35% Design 26% Advertising 23% Media 11% Digital 5% Total 100%
Top 3 reasons subscribers have chosen mad.co.uk to find a job*:
1. Have previously got an interview/job through the site
2. It has a good selection of jobs
3. It has a good selection of employers
* Source: Salary and Benefits Survey (November 2006)
Advertising on mad.co.uk offers you:
· Four weeks presence online
· Extra reach through Job Email Alerts sent to the inbox of all of our subscribers who have requested to receive emails about your type of vacancy
· Your company logo on your vacancy and on the jobs homepage of mad.co.uk
· A hyperlink linking applicants directly to your own website
· Industry specific placement: your vacancy will feature next to any related editorial
Additionally, mad.co.uk has various creative advertising options to suit every budget. Please contact us now to discuss promoting your vacancy using one of the following options:
· Job of the Week
· Pick of the Week
· Banners
· Skyscrapers
· Buttons
· Third party emails
· Advertising on Job Alerts
· Advertising on Newsletters/Features
Advertiser Feedback
“This is the first time we have advertised recruitment with mad.co.uk and it has brought success so will definitely consider using again for future marketing roles.” Sandy Masson, Preferred Hotel Group
“Very attentive service from the mad.co.uk team to make sure that all our HR needs were being serviced along with suggestions on how to increase our applicant reply rate. Very happy with our new staff member we found through mad.co.uk!” Rebekah Burgess-Smith, Web Specialist, ADV Films
“Ad Lib has always prided itself on being able to find the right people the right roles in advertising, media and marketing. We also pride ourselves on being able to do it differently from the mainstream. So we were tentative in our return to using the mad.co.uk site but we were determined to give it a sensible try again. The response has been good in quality terms for digital and creative roles. It resulted in us encountering an excellent art director recently that our client loved so much that after meeting him on the Friday, they offered him the job on the Saturday. We are expecting good creative responses across a range of disciplines during the 12 month contract we have just signed. Thanks for your help mad.co.uk.” Ad Lib
“I am pleased to confirm that the candidate we employed for the In-house Design Specialist position applied to the job through your site. When we are looking to recruit in the
